Initial situation

The automotive sector is the backbone of the German economy, regardless of current turbulences. The knowledge that genuine spare parts from Germany stand for longevity, quality and safety makes these products so sought-after worldwide. For this reason, Germans in particular, but also other original manufacturers, suffer from the increase in counterfeits and plagiarism. The involvement of customers and workshops to identify counterfeit products as well as the provision of mobile services related to the individual part is an important item on the digital agenda of manufacturers.

Short introduction

Added value with oneIDentity+

Added value with oneIDentity+ – beyond the realm of product and brand protection

oneIDentity+ in combination with the MAPP or QR code is the perfect industry solution for authenticity checks in the automotive sector

More than 10 of the biggest automotive suppliers worldwide have been successfully using oneIDentity+ for years

Various possibilities with the design of manufacturer-specific services (display of catalogue information and installation instructions, integration of bonus systems)

Years of experience with the processes of the automotive industry and established partnerships

Customers in the automotive sector

Customers in the automotive sector

Manufacturers against Product Piracy

Automotive suppliers support initiative against product piracy

Counterfeit spare parts cause substantial damage to the automotive sector and the economy every year. The European umbrella organisation of automotive suppliers, CLEPA, estimates that counterfeit car parts in the supplier industry amount to between five and ten billion euros every year. But not only monetary losses are the problem here. Even though counterfeit products cause losses in sales for the automotive suppliers, drivers are massively at risk because of unsafe products.

The industry initiative „Manufacturers against Product Piracy“ (MAPP) was founded by members of the European umbrella organisation of automotive suppliers (CLEPA) to combat product piracy and exchange knowledge about product and brand protection. The goal of the initiative is to raise the market participants’ awareness for the topic and educate on how genuine parts can be identified.

As a measure to quicker distinguish between counterfeit and real products in future, multiple members of the initiative “Manufacturers against Product Piracy” (MAPP) are labelling their genuine products with a DataMatrix code based on a encoding recommendation by CLEPA or with a serialized QR code. This unique MAPP code can easily be checked with oneIDentity+, the first IT based standard solution for the automotive aftermarket. Within seconds the user knows if the part in question is genuine.

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Partner & Network

CLEPA (European Association of Automotive Supplier) represents more than 3,000 companies of European automotive suppliers, who employ 5,000,000 employees. These companies invest over 20 billion euros in research and development every year to offer their customers solutions for safe, intelligent and sustainable mobility. Analogous to VDMA, product and brand piracy is an important topic for CLEPA as well, with numerous events and campaigns taking place. This way, CLEPA, as co-initiator of the MAPP initiative, has been supporting oneIDentity+ in the fight against product piracy and high counterfeit protection for many years. Events such as the CLEPA Anti Counterfeit Day send a clear signal against product piracy and promote a sector-wide cross-company strategy to combat the aforementioned.
The industry initiative „Manufacturers against Product Piracy“ (MAPP) was founded by members of CLEPA to combat product piracy and exchange knowledge about product and brand protection. To quicker distinguish between real and counterfeit products, members of the initiative are labelling their genuine products with a DataMatrix or QR code. This unique MAPP code can easily be checked with oneIDentity+, the first IT based standard solution for the automotive aftermarket. Within seconds the user knows if the part in question is genuine. Bosch, Continental, Federal-Mogul Motorparts, GATES, GKN, GS1, Mahle, MANN-FILTER, MS Motorservice, Schaeffler, WABCO, ZF and TecAlliance support the MAPP initiative. By only using original parts, road safety is to be improved.
The TecAlliance has been one of the leading solution providers worldwide in the Automotive Aftermarket for nearly 20 years. It operates one of Europe’s leading information and communication platforms in the automotive sector and delivers data and solutions to ease the daily work in the international Automotive Aftermarket. This includes article details of 6.6 million spare parts and over 700 brands and 3.9 million repair instructions. The TecAlliance GmbH is combining the competencies of TecDoc, TecCom, TecRMI and Headline. TecAlliance is continuously developing and defining the industry standard and thus making collaboration within the industry more efficient, effective and transparent. The same applies to oneIDentity+, a 100% subsidiary of TecAlliance.
Tesa scribos is our premium partner for high-quality security labels in the automotive sector. As a full subsidiary of tesa, tesa scribos GmbH is part of tesa SE, a company in the Beiersdorf Group. Since being established in 2001, tesa scribos® has become synonymous with expertise in the fields of security and identification for anti-counterfeiting, document protection, anti-tampering devices, product tracking and consequently with protection against product piracy. tesa scibos® offers comprehensive consumer advice, applicable safety concepts and effective protection technologies for manufacturers of original products. The company stands out due to years of experience in conceptual design, development and implementation of customer-specific product protection measures. Customers of tesa scribos® include well-known companies such as Bosch, Castel, Continental Aftermarket, Danfoss, Mammut and Motor Service International (MSI).
The high tech company TRUMPF offers manufacturing solutions in the areas of machine tools, laser technology and electronics. TRUMPF advances the digital interconnection of the manufacturing industry with consulting as well as platform and software offers. The company is a technology and market leader in machine tools for the customisable sheet metal working and for industrial lasers. In the field of laser technology, TRUPMF is offering marking lasers of all frequencies and pulse durations for the direct marking of various materials in cooperation with Vision-Systems and the corresponding software connection for the customer-specific interface. The family company is based in Ditzingen near Stuttgart. The TRUMPF Group is represented in all important markets with over 70 subsidiaries worldwide. The production sites are located in Germany, France, Great Britain, Italy, Austria, Switzerland, Poland and Czechia, the US, Mexico, China and Japan.
The IPO PrämienServices GmbH has been an owner-managed service company since 1981 and pioneer in the non-cash bonus sector. As an internationally oriented full-service provider with proprietary IT, IPO creates individually tailored solutions to enhance sales, customer loyalty and employee motivation. The basic idea of IPO is to address employees and customers on an emotional level by awarding non-cash bonuses. This way, a positive attitude towards the respective company is created and customer and employee loyalty is strengthened. With more than 7000 attractive brand bonuses from 500 selected suppliers, IPO is successfully maintaining around 200 online shops. At the moment, IPO, with about 60 motivated employees, has been making sure to satisfy customers and employees of various sectors such as automotive, thermo technology and sanitary engineering as well as financial service companies for over 35 years.

Success Stories and important additional features

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